Highs & Lows of Self-Employment

Highs & Lows of Self-Employment

In March 2015, I became self-employed; I had a 1-year old who I wanted to spend as much time with as possible. Being self-employed gave me the chance to become my own boss, dialling up and down the business in accordance with school holidays and, eventually, a further...
The Importance of a Competitor Review

The Importance of a Competitor Review

Do you know who your competitors are and what they are doing in your sector? Well you should! A competitor review is not only a great opportunity to review your competitors’ marketing efforts but to see what they are doing, who they are working for and how they...
How to Review Your Marketing Activity

How to Review Your Marketing Activity

Marketing isn’t easy, is it? Just as you think you have cracked the content planning, audience research, writing, designing and posting, you then have to start reviewing it. But this is an extremely important, insightful and rewarding process.. If campaign analysis...