Marketing: Try Something New

Marketing: Try Something New

Everything is changing (I’m sure you have noticed). Technology is developing at the fastest rate in history, algorithms are constantly updating and a new social platform seems to pop up every week. For us business owners this means three things (amongst many others):...
How Much Should Your Marketing Budget Be?

How Much Should Your Marketing Budget Be?

In a competitive and increasingly crowded market, the role of a marketing budget cannot be overstated. Budgeting should be at the forefront of any marketing strategy, as without a well-defined marketing budget, your business risks either overspending or falling short...