Where Does AI Get Its Information (And What Is Your Business Visibility In ChatGPT)

Over the past year, conversations around ChatGPT have evolved, it is now influencing how people [...]

The 5 Key Marketing trends for 2026

Marketing in 2026 is going to be different. Not louder, not faster, but (hopefully) more [...]

Evaluating Your 2025 Marketing: What Worked, What Didn’t, and What to Do About It

As the year draws to a close, now is the perfect time to take a [...]

Are You Tired of AI Already?

Artificial Intelligence has been everywhere this year, hasn’t. From marketing and copywriting to design, data, [...]

How to Do Meaningful B2B Christmas Marketing

Christmas is often seen as the domain of consumer brands, with flashy TV adverts, pushy [...]

Stop Guessing, use Customer Insights to Drive Real Results

At The Marketing Associates, we’ve seen too many businesses who have been relying on instinct [...]

What is a Marketing Strategy?

Good question! We often find that the term ‘marketing strategy’ is used rather loosely, or [...]

How to Create Evergreen Content

We see it time and again: brands swept up in the excitement of the latest [...]

How to Use Marketing Automation Without Losing the Human Touch

Marketing Automation saves time, and it can be a real game-changer. When done well, it [...]

No TikTok Dances, No Jargon: Just B2B Video Content That Works

Breaking News: Video is no longer just for consumer brands or social media influencers, In [...]