by Tabitha | Mar 10, 2023 | Marketing Strategy, Small Business Advice
When many people think of marketing they think about sales. Yes, marketing can assist an overall sales strategy, but marketing needs time, work and constant support. Sales is just one facet of your overall marketing strategy. It is also important to recognise that...
by Tabitha | Mar 31, 2022 | Small Business Advice
I never thought that I would be writing a blog about how to overcome the 7 year itch in business. But March 2022 marks the 7th year of business for The Marketing Associates, it also marks my first experience of the business 7 year itch. Until a few weeks ago I didn’t...
by Tabitha | Mar 8, 2022 | Small Business Advice
These days hiring a new staff comes with a host of issues, from pensions to sick leave, skill set and salary. A freelancer, on the other hand, comes with none of these concerns and issues. Employing a freelance marketing consultant can help to turn around a business....
by Tabitha | Feb 8, 2022 | Marketing Strategy, Small Business Advice
Ask any marketing professional for advice and they will say that you need a Marketing Plan in place for your business. This acts as your ‘Bible’ with regards to what activity to do, when, how and why. A good Marketing Plan should be a detailed account of...