by Tabitha | Jun 7, 2023 | Marketing Strategy
Did you know that investing in a professional marketing plan actually saves your business money? A professionally written and well-developed marketing plan can save any business serious amounts of time, effort, and budget. A marketing plan serves as a roadmap...
by Tabitha | May 31, 2023 | Marketing Strategy, Small Business Advice
Fact: You Can Not Market Your Business Effectively If You Do Not Understand Your Target Audience Understanding your target audience is crucial for effective marketing. Without a clear understanding of who your audience is; their needs, likes, dislikes and...
by Tabitha | May 16, 2023 | Marketing Strategy
I often get asked how regularly should a business send out a newsletter. I tend to advise that it depends on your content – do you have useful, interesting and relevant content to share? But recently read an article on the benefits of a monthly newsletter for...
by Tabitha | Apr 27, 2023 | Marketing Strategy
Without joining the scary media cost of living doom and gloom bandwagon, there is no doubt that times are a little difficult at the moment. Prices are rising, strikes are happening and consumers are understandably nervous. When harder times hit business, the first...
by Tabitha | Apr 3, 2023 | Marketing Strategy, Small Business Advice
If your business is starting to grow and requires professional Marketing support, it is better to hire a marketing freelancer. A flexible freelance strategic marketing consultant will benefit your business more than employing a full-time marketeer. Not only does it...