Category Archives: Small Business Advice

Do you need advice for your small business when it comes to marketing? The Marketing Associates can help!

Strategy First, Tactics Later: Is Your Marketing Strategy Back to Front?

Marketing Strategy can be confusing. You’re posting on LinkedIn every Tuesday. You update your website [...]

Wikipedia for marketing – Why Your Business Needs a Profile

Wikipedia for marketing: Think Wikipedia is only for celebrities and big-name brands? It isn’t. A [...]

How to Use ChatGPT and Marketing to Promote Your Business

Last week, a business contact told me she had won a new client who found [...]

The Power of Storytelling in Marketing – Why Your Brand Needs a Strong Narrative

When it comes to the power of storytelling in marketing, every brand has a story. [...]

What’s Your GA4 Number, And Why Does It Matter To Your Marketing Strategy?

You may have heard some buzz around GA4 or google analytics marketing, but, even for [...]

Email marketing isn’t dead: why newsletters still deliver in 2025

With TikTok trends, AI content and influencer marketing firmly in the spotlight, you might think [...]

The Marketing ROI of Consistency Across Platforms

When thinking about how to generate Marketing ROI, Imagine meeting someone who speaks differently every [...]

10 ways AI is changing marketing in 2025

Read our take on the latest statistics around AI in marketing and how to use [...]

Why Fractional Marketing Directors are the future

Buzz Word Bingo: What is a Fractional Marketing Director , and why could they be [...]

10 B2B Marketing Strategies that work

How do you know you are investing in the most effective marketing activity for your [...]