by Tabitha | Jul 12, 2023 | Small Business Advice
Have you ever been asked to speak at an event but shied away from it due to the unknown? As a business professional, giving a business talk can be very daunting. You may feel comfortable about a board table, but, a podium and stage is a totally different kettle of...
by Tabitha | May 31, 2023 | Marketing Strategy, Small Business Advice
Fact: You Can Not Market Your Business Effectively If You Do Not Understand Your Target Audience Understanding your target audience is crucial for effective marketing. Without a clear understanding of who your audience is; their needs, likes, dislikes and...
by Tabitha | Apr 3, 2023 | Marketing Strategy, Small Business Advice
If your business is starting to grow and requires professional Marketing support, it is better to hire a marketing freelancer. A flexible freelance strategic marketing consultant will benefit your business more than employing a full-time marketeer. Not only does it...
by Tabitha | Mar 10, 2023 | Marketing Strategy, Small Business Advice
When many people think of marketing they think about sales. Yes, marketing can assist an overall sales strategy, but marketing needs time, work and constant support. Sales is just one facet of your overall marketing strategy. It is also important to recognise that...
by Tabitha | Mar 31, 2022 | Small Business Advice
I never thought that I would be writing a blog about how to overcome the 7 year itch in business. But March 2022 marks the 7th year of business for The Marketing Associates, it also marks my first experience of the business 7 year itch. Until a few weeks ago I didn’t...
by Tabitha | Mar 8, 2022 | Small Business Advice
These days hiring a new staff comes with a host of issues, from pensions to sick leave, skill set and salary. A freelancer, on the other hand, comes with none of these concerns and issues. Employing a freelance marketing consultant can help to turn around a business....
