by Tabitha | Sep 28, 2023 | Marketing Strategy
Marketing isn’t easy, is it? Just as you think you have cracked the content planning, audience research, writing, designing and posting, you then have to start reviewing it. But this is an extremely important, insightful and rewarding process.. If campaign analysis...
by Tabitha | Sep 12, 2023 | Marketing Strategy
No one likes asking for feedback but the importance of getting reviews and testimonials for a business is crucial. It is also the best way to get honest feedback from your customers, no matter good or bad. Reviews can be used for your own marketing and new business...
by Tabitha | Jul 3, 2023 | Marketing Strategy
When people ask what I do, my response of ‘I am an outsourced Marketing Consultant’ often receives a blank look. If you are one of those who is unsure what a marketing consultant is, and how one can change your business, then this blog is for you! A marketing...
by Tabitha | Jun 7, 2023 | Marketing Strategy
Did you know that investing in a professional marketing plan actually saves your business money? A professionally written and well-developed marketing plan can save any business serious amounts of time, effort, and budget. A marketing plan serves as a roadmap...
by Tabitha | May 31, 2023 | Marketing Strategy, Small Business Advice
Fact: You Can Not Market Your Business Effectively If You Do Not Understand Your Target Audience Understanding your target audience is crucial for effective marketing. Without a clear understanding of who your audience is; their needs, likes, dislikes and...
by Tabitha | May 16, 2023 | Marketing Strategy
I often get asked how regularly should a business send out a newsletter. I tend to advise that it depends on your content – do you have useful, interesting and relevant content to share? But recently read an article on the benefits of a monthly newsletter for...
